A combination of marketplace trends and pandemic-influenced reality have led to the birth of Inteplast Engineered Films’ new YouTube channel. This exciting development marks another step in IEF's commitment to staying at the forefront of industry communication, collaboration, and customer engagement.
IEF is constantly looking for new ways to improve in all facets of its business. Aside from the opportunity to reach a new audience, IEF felt that its YouTube channel could serve as an easily accessible and organized hub for the company's digital content. This aligns perfectly with Inteplast Group's concept of 'one-stop-shopping', providing our customers and partners with a centralized location for information, inspiration, and insights.
The channel joins a growing collection of digital content produced by IEF, including our active presence on LinkedIn and the Roll Call, the company's monthly e-mail newsletter. This multi-platform approach ensures that we are meeting our customers where they are, providing valuable content across various digital touchpoints.
Our approach to producing YouTube video content will come from two main points of view: customer-focused and overall education. The goal is to provide content that is engaging to both IEF's current and prospective customers, as well as educational for the general public.
Through our YouTube channel, we aim to showcase our expertise, highlight our innovative products, and provide insights into industry trends. Viewers can expect to find a diverse range of content, from polyethylene film innovations and product updates to IEF company insights and educational sessions.
IEF plans to regularly update the channel with new videos relating to blog posts, industry trends, and exciting new developments.
We invite you to be part of this exciting new chapter in IEF's digital journey. Click here to check out our YouTube channel and be sure to subscribe to stay up to date with the latest at IEF.
Have any questions? Reach out to one of our experts and we’ll be happy to help.
About Inteplast Engineered Films (IEF)
Inteplast Engineered Films manufactures polyethylene (PE) films for numerous markets including, but not limited to food packaging, industrial, building, horticultural and garden, janitorial and sanitation, and foodservice. The company offers a range of highly technical solutions with a keen product focus and extensive research and development in sustainability.
Published November 2020